LightSpeed 2.0

LightSpeed is an online marketing agency started in September 2007 by Ashley Shaw in Cape Town.

LightSpeed utilizes highly interactive, collaborative and cost-efficient online applications like wikis, blogs and social media. LightSpeed is a social media specialist that has developed several software applications and services which will improve the efficiency of internal communication, collaboration and online marketing activities of its users. These products and services include the development of media rich web pages, social media optimization and consultation.

The original LightSpeed business was founded in 2003 and originally provided computer and network support to a number of clients. Nowadays, the team is made up of Ashley (CEO), Warwick (Web Development) and foreign interns (currently Stephan and Mart). Our work is approached specifically with our mission in mind:

“Cultivate strong relationships with our clients in which we provide them with the right solutions, at the right time and at the right price”

We realize that no one can promote us more effectively than our existing clients, so take a look at their testimonials. Take a look at our portfolio page to have a look at some of our previous projects.

Our focus is on aesthetics, web standards, usability, collaboration and social media. We provide marketing tools that afford our clients the ability to promote themselves through their own site and also through other social media sites. We achieve this with the support of our extensive business network. Our partners offer complementary services to ours and because of this we have:

• Enough manpower for busy times
• All the skills available for satisfying our clients
• Continual improvement of our knowledge base through frequent collaboration

LightSpeed adheres to a strict code of ethics to ensure a healthy and trusting relationship with its team, clients and partners.

Final words

The intent of web design is to create a web site and present content and interactive features/interfaces to the end user in form of Web pages. We are standards-compliant and whole-heartedly evangelize the effective use of Open-Source platforms. Some examples of applications we use are:

• WordPress (Powerful and free web publishing tool)
• MediaWiki and DekiWiki (Accessible anywhere on the go)
• CSS & XHTML Transitional (assure that your site will be accessible and friendly)
• Firefox and Flock (these browsers do exactly what we desire)
• Plug-ins such as Flash, QuickTime and Java run-time environment (for vector graphics, animations, videos and sounds)